Watch your back, Nintendo: GREE doesn't want just a piece of your pie

The Japan-based mobile social games company wants all of it. That's essentially what the company's founder and CEO, Yoshikazu Tanaka, told TechCrunch during its Disrupt event in Tokyo recently. The GREE chief told TechCrunch that most of the company's revenue comes from its Japanese audience, but that it hopes to follow Nintendo's example in creating a massive global audience.

But Tanaka isn't happy with just following Nintendo, he looks to displace the veteran games maker. He told the news outlet that he wouldn't surprised to see GREE's revenue in the West jump to four to five times of what it is in Asian within the next five years. "We definitely feel positive, and our goal is to make sure our brand is just as successful, if not better than Nintendo."

Nintendo is infamous for its unwillingness to enter the mobile games market through iOS or Android. While the company does plan to release an iOS version of its eShop (the downloadable games store on the 3DS), it simply refuses to create games for mobile phones. This is despite numerous studies suggesting otherwise and even investors clamoring for Nintendo games on iPhone.

Nintendo did, however, manage to sell more 3DS consoles in its first eight months on the market than the original DS system sold in one year. Perhaps there's still interest in a handheld device dedicated to gaming, but you could also chalk these immense sales up to the devices' price cut over the summer and a terribly strong Black Friday. Regardless, the mobile gaming world is after Nintendo, which leaves us wondering whether its stern strategy can withstand the onslaught.

Halfbrick will open a whole new studio just for the Fruit Ninja sequel

In this case, it's 100 percent OK to let out a ninja cry like this dude. Those around you will understand once you tell them it's because you found out that Fruit Ninja creator Halfbrick plans to open a whole new studio just for the sequel to the iconic mobile game. The Brisbane, Australia-based game maker announced that, after a $3 million funding injection into the industry by state officials, it will open a new studio in Sydney and hire a new team to make the long-awaited second Fruit Ninja game.

"The new Sydney team will develop the next evolution of the Fruit Ninja games franchise," New South Wales deputy prime minister Andrew Stoner told Develop. "It will involve players launching a series of fruit to knock ninjas off their towers in a 3D world, with each fruit having special powers." In short, it will be remarkably different from the first game.

That's a relief, considering Fruit Ninja: Puss in Boots did enough to flesh out the classic fruit-flaying gameplay to be worthy of the word "sequel". According to Stoner, the game is due out in 2012 for iOS devices initially. Though, we're sure Halfbrick will go platform crazy with this version as well, slapping the game onto Android, Facebook and even Xbox 360 Kinect. This news almost gets us excited enough to act like this guy ... almost (NSFW):


[Via Pocket Gamer]

Are you psyched to hear that a new Fruit Ninja game is in the works? What do you think of the premise so far?